Cloud Computing & All That It Touches
In One Location
Cloud Computing - Big Data - Internet of Things
SDDC - WebRTC - DevOps
Join Us at Cloud Expo New York June 10-12
Cloud computing is become a norm within enterprise IT.
The competition among public cloud providers is red hot, private cloud continues to grab increasing shares of IT budgets, and hybrid cloud strategies are beginning to conquer the enterprise IT world.
Big Data is driving dramatic leaps in resource requirements and capabilities, and now the Internet of Things promises an exponential leap in the size of the Internet and Worldwide Web.
The world of SDX now encompasses Software-Defined Data Centers (SDDCs) as the technology world prepares for the Zettabyte Age.
Add the key topics of WebRTC and DevOps into the mix, and you have three days of pure cloud computing that you simply cannot miss.
Cloud Expo - the world's most established event - offers a vast selection of 130+ technical and strategic Industry Keynotes, General Sessions, Breakout Sessions, and signature Power Panels. The exhibition floor features 100+ exhibitors offering specific solutions and comprehensive strategies. The floor also features two Demo Theaters that give delegates the opportunity to get even closer to the technology they want to see and the people who offer it.
Attend Cloud Expo. Craft your own custom experience. Learn the latest from the world's best technologists. Find the vendors you want and put them to the test.
See you in New York!
Keynote at 13th Cloud Expo | Clouds, Devices & Demos! The world of cloud services moves fast and is the foundation that enables a diverse set of devices and applications from many vendors. This environment is both an opportunity and a challenge for developers and IT organizations.
In his Day 4 Keynote at the 13th International Cloud Expo®, John Shewchuk, a Technical Fellow and the CTO for the Microsoft Developer Platform, will discuss how Microsoft can help developers and organizations create next-generation applications and experiences in this ever-changing world. He will talk about new device capabilities, provide sneak peeks of Microsoft services and tools, and offer a glimpse of where the industry and Microsoft is going next.
The Top Keynotes, the Best Sessions, a Rock Star Faculty and the Most Qualified Delegates of ANY Comparable Event!
In the most transformative technology shift since the personal computer and the Internet, it's apparent that migrating business to the cloud has reached a tipping point in 2012, where it is no longer a trend but rather an absolute business requirement.
Cloud Expo New York will feature 175+ sessions from a rock star conference faculty chosen from among the leading industry players in the cloud computing and Big Data worlds.
All the main layers of the Cloud ecosystem will be represented - the infrastructure players, the platform providers, and those offering applications. The high-energy event is a must-attend for senior technologists from CEOs on down – including CIOs, CTOs, directors of infrastructure, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, and communications and networking specialists.
SYS-CON's Cloud Expo Expo drew more than 7,000 attendees at Jacob Javits Center
Benefits of Attending the Three-Day Technical Program
LEARN exactly why cloud computing is relevant today from an economic, business and technology standpoint.
HEAR first-hand from industry experts what issues and questions you should consider when evaluating cloud-based systems.
SEE what the potential benefits - and pitfalls - are of moving to the cloud.
DISCOVER what to look for in a cloud computing provider to ensure the security of your data and applications.
FIND OUT how to transform a traditional data center that is less flexible and costly to a cloud computing environment that is secure, virtualized and automated.
MASTER how to improve business agility while lowering operating and capital costs within the enterprise.
LEARN what works, what doesn't, and what's next.
SYS-CON Events Expo Floor at New York City’s Jacob Javits Convention Center
Benefits of Visiting the Cloud Expo Floor
VISIT our 100+ booths, demo theaters and exhibits and ask questions face-to-face with vendors that might save your company millions of dollars.
ENJOY special events & giveaways, happening throughout the largest Cloud conference in the world.
WIN software and services offered by sponsors & exhibitors in various drawings
VIEW industry movers and shakers being interviewed live at our on-site SYS-CON.TV studio.
RELAX in our Beanbag Lounge and take advantage of our free wireless broadband.
Cloud Expo New York 2014 Sessions
Opening Keynote | Microsoft Azure By Steven Martin
Microsoft Azure is open and flexible, enables rapid development and is enterprise proven. Come find out why more than 57% of fortune 500 companies are using Microsoft Azure to accelerate their time to market, open up new business opportunities and save them money. Start today by extending your on-premises storage, moving virtual machines to the cloud, building mobile/web applications, or harnessing the power of big data.
Speaker Bio: Steven Martin is the General Manager of Window Azure. [continued]
Day 2 Lunch Keynote | Cloud as a Growth Engine for Business - Unleashing Software-Driven Innovation By Dr Kristof Kloeckner
In a world of ever accelerating business cycles and fast changing client expectations, the cloud increasingly serves as a growth engine and a path to new business models. Dynamic clouds enable businesses to continuously reinvent themselves, adapting their business processes, their service and software delivery and their operations to achieve speed to market and quick response to customer feedback.
Speaker Bio: Dr. Kloeckner is responsible for application lifecycle management and system engineering tools within IBM's software business. These tools enable clients to accelerate the delivery of software and systems through DevOps and Smarter Product Development. [continued]
Day 2 Keynote | Cloud Odyssey: A Hero's Quest By Sandra Cheevers
The time has come for humanity's first interstellar trek to Terranuvem, the cloud planet, and Chief Engineer Cyrus Agarwal has been chosen to ready a ship for the voyage. He must make the right architectural choices to transform the ship for the long journey and be prepared for the unknown. He will be tested and overcome challenges during the mission. Join Cyrus and the crew of the Stratus for a unique, sci-fi movie experience while learning key success factors for your own journey to cloud.
Speaker Bio: Sandra Cheevers is Principal Product Director, Cloud Product Marketing at Oracle. [continued]
Day 3 Keynote | Here and Now: Mission Critical Business Applications Ready for the Cloud By Charles Phillips
Businesses have been looking to move more than just their back office applications to the cloud. Yet up to now, mission critical applications have not been cloud-ready — it's been a world of point solutions from multiple vendors requiring extensive integration, or cloud applications simply lacked the deep functionality required to meet the unique needs of manufacturers, hospitals, banks, or hotels. Hear how enterprise application suites, technology, and economics have finally evolved to realize the vision of the cloud for running the full business — today.
Speaker Bio: Prior to Infor, Phillips was President of Oracle Corporation and a member of its Board of Directors. During his seven and a half year-tenure, the company tripled in size and successfully acquired 70 companies [continued]
General Session | Microsoft Azure for Enterprise: What and Why By David Chappell
Microsoft Azure now provides the right services for enterprises. But what scenarios are most interesting to enterprise leaders, and why? Which of these do most enterprises want to start with, why do they want them, and what are the common objections? In this session, David Chappell walks through these basics, giving you a big-picture introduction to how enterprises are adopting Microsoft Azure and how you can help them do this.
Speaker Bio: David Chappell is Principal of Chappell & Associates in San Francisco, California. Through his speaking, writing, and consulting, he helps people around the world understand, use, and make better decisions about new technology. [continued]
General Session | Field Notes from Expeditions in the Cloud By Matt Wood
In this talk, Matt Wood, GM of Data Science at Amazon Web Services, will discuss some observations, themes and stories gathered from over eight years of providing cloud computing services to customers. We'll discuss expeditions companies have made to the cloud, along with the business drivers, outcomes and technical requirements of delivering large scale, utility computing for any workload, within any organization.
Speaker Bio: Matt Wood leads scientific and technical computing at Amazon Web Services in Seattle, Washington, where he drives programs around high performance computing, data-intensive science and big data. [continued]
Five Things Developers Need to Know About PaaS By Karen Tegan Padir
In this presentation Karen Tegan Padir will give a comprehensive overview of PaaS and explain the top five things that developers need to know about this new way to support and deliver applications by leveraging cloud technology.
Although PaaS is new, it's rapidly gaining momentum, with growth projected at 48 percent annually by Technavio, the research firm, and topping $6 billion in value by 2016. If PaaS is treated as a strategic opportunity to align agendas across IT and across the business, it may well prove to be a ʺonce in a generationʺ opportunity to clarify, improve, and strengthen everything developers do.
Speaker Bio: As Chief Technology Officer, Karen Tegan Padir, a Progress senior vice president and 20-year software industry veteran, is responsible for defining and delivering the company's technology strategy, innovation and vision, reporting to President and Chief Executive Officer Phil Pead. Padir joined Progress Software in September 2012 as senior vice president and business line executive for application development, the company's largest product line. [continued]
A Tale of Two Enterprise Public Cloud Applications: Mid-Market Insurance Application By Brian McCallion
This first person "in the trenches" enterprise Public Cloud story told by the Solution Architect candidly examines the project from inception to delivery. Attendees will hear first-hand the real world challenges, opportunities, lessons-learned, and what it takes to architect and implement a real-world application in the public cloud.
Speaker Bio: Brian McCallion, founder of New York City-based consultancy Bronze Drum focuses on the unique challenges of Public Cloud adoption in the Fortune 500. [continued]
Alice In Wonderland - Is the Network the Next Frontier for DevOps? By John Willis
Around 6 years ago I started working with some tools that focused on software engineering collaboration and automation for operations.
At the time products like CFEngine and Puppet were the two main tools promoting this new way of sharing within operations and software development.
Speaker Bio: John Willis is the VP of Customer Enablement for Stateless Networks. Willis, a 30-year systems management veteran, joined Stateless Networks from Dell where he was Chief DevOps evangelist. [continued]
Are We Doing DevOps Right? By Jeff Sussna
How do we know if we're doing DevOps right? Is there a checklist of tools we should deploy, meetings we should schedule, org charts we should implement? DevOps first and foremost involves cultural transformation. But what does that really mean? How do we know if we have a healthy DevOps culture? How does cultural transformation relate to and guide tools and practices? [continued]
Speaker Bio: Jeff Sussna is Founder and Principal of Ingineering.IT, a boutique consulting firm that facilitates Adaptive IT through teaching, coaching, and strategic design. Jeff has more than 20 years of IT experience, and has led high-performance teams across the Dev/QA/Ops spectrum.He has a track record of driving project quality improvements through practical innovation. Jeff has done work for diverse organizations. [continued]
Linux Containers – NextGen Virtualization for Cloud (Intro & Overview) By Boden Russell
Want VM agility with near bare metal performance? How about [milli]second provision/stop/start/restart times? Looking to achieve greater VM density on your hardware assets, or provision applications without worry of dependency hell? Look no further than nextgen virtualization with Linux Containers. [continued]
Speaker Bio: Boden Russell develops innovative cutting edge services and solutions for IBM's Global Technology Services - Advanced Cloud Solutions team. His current focus areas include nextgen Proof of Concepts and SoftLayer integration engagements. With over 10 years of industry experience and 5 years of Cloud based solutions, he is seasoned in all aspects of software solution delivery including traditional and Cloud "as a Service" based models. [continued]
Open Source Innovations for Mobile Application Development By Shubhra Kar
Enterprises need an API tier to meet the demands imposed by mobile technology. The impact of next generation of API servers on mobile and middleware development can be equated to the impact J2EE application servers like WebLogic, JBoss or WebSphere had on web development. It enables enterprises to surface business critical data residing in traditional backends, databases and service tiers on-premises or on the cloud to multi-channel mobile apps. [continued]
Speaker Bio: Shubhra Kar, Director, Products and Systems Engineering at StrongLoop Inc. is an accomplished technologist with extensive global expertise as an architect, management consultant, product manager, and thought leader. Focussed on emerging tech, for over 15 years and across three continents, he has built and delivered successful solutions with Fortune 500 corporations, helping them bridge the gap between business and IT. [continued]
Building Trust & Transparency with Personal User Data in the Cloud By Olivier Amar
In his session at 14th Cloud Expo, Olivier Amar, CEO and Co-Founder of MyPermissions, will share his vision for a better, safer future for app users on the Web, where we can openly share and connect without fear of losing our privacy, and an ecosystem where developers can prove their trustworthiness to new and existing users. [continued]
Speaker Bio: Olivier Amar is CEO and Co-Founder of MyPermissions. A long time Internet marketing professional, he previously served as Vice President of Online Marketing and Digital at Get Taxi, and prior to that, as Chief Marketing Officer for UFXbank and UFXmarkets, where he grew revenue by over 300%. [continued]
Cloud Platform for Geospatial Content Delivery and Collaboration By Ty Fabling
Cloud computing is changing our world, sharing common platforms for global information exchange. Self-service computing makes the Internet come alive, helping users visualize and analyze location aware information. Configurable applications deliver a solution framework for integration, collaboration, and efficiency. [continued]
Speaker Bio:Ty Fabling is a Sr. Enterprise GIS Systems Architect at Esri working with customers to design and plan for scalable GIS systems in the Cloud. He is also one of the primary contacts at Esri for implementing Esri’s ArcGIS for Desktop applications in a virtual desktop environment (VDI) from leading software vendors such as VMware and Citrix. Fabling has worked for Esri for 10 years and is located in their Washington DC regional office located in Vienna, VA.
Breaking Down Enterprise Silos in the Cloud By Jason Bloomberg
Are you recreating existing technology silos in the Cloud? If so, your entire enterprise investment in the Cloud is at risk.
From the perspective of IT, organizational silos seem to be the root of all problems. Every line of business, every department, every functional area has its own requirements, its own technology preferences, and its own way of doing things. They have historically invested in specialized components for narrow purposes, which IT must then conventionally integrate via application middleware --- increasing the cost, complexity, and brittleness of the overall architecture.
Speaker Bio: Jason Bloomberg is Chief Evangelist at EnterpriseWeb, where he drives the message and the community for EnterpriseWeb's next generation enterprise platform. He is a global thought leader in the areas of Cloud Computing, Enterprise Architecture, and Service-Oriented Architecture. [continued]
Federated Clouds for Emergency Response By Kevin Jackson
Recent high-profile events (2010 Haitian Earthquake, 2011 Tōhoku Earthquake and Tsunami, 2013 Typhoon Haiyan/Yolanda) have highlighted the growing importance played by the international community in successful humanitarian assistance and disaster response.
Speaker Bio: Kevin Jackson is currently an Engineering Fellow with NJVC, one of the largest information technology solutions providers supporting the U.S. Department of Defense (DoD). Prior to this position, he served in various senior management positions including VP, Dataline LLC, Director Federal for Sirius Computer Solutions and Worldwide Sales Executive for IBM. His formal education includes MSEE (Computer Engineering), MA National Security & Strategic Studies and a BS Aerospace Engineering. [continued]
Platform-as-a-Service: Lessons from Manufacturing
By Gordon Haff
Software development, like engineering, is a craft that requires the application of creative approaches to solve problems given a wide range of constraints. However, while engineering design may be craftwork, the production of most designed objects relies on a standardized and automated manufacturing process. By contrast, much of what's typically involved when moving an application from prototype to production and, indeed, maintaining the application through its lifecycle remains craftwork.
Speaker Bio: Gordon Haff is Cloud Evangelist at Red Hat. [continued]
Remediate WS2003 and move to the Cloud in One Step
By Greg O'Connor
With Windows Server 2003 end of extended support approaching, enterprises must begin their migration planning for all affected production applications. There are a variety of approaches and many people will take a "mix and match" approach. Whatever the approach, it's important to have a migration plan now – 200 business days goes by quickly when some applications take weeks to migrate.
Speaker Bio: Greg O'Connor is CEO of appzero (formerly Trigence) which develops software tools to help organizations move applications to Cloud computing environments. With more than 25 years of management and technical experience in the computer industry, he was founder and president of Sonic Software, acquired in 2005 by Progress. [continued]
Velocity and Volume (or Speed Wins) By Adrian Cockcroft
As organizations and projects scale up, the patterns that seemed helpful at small scale start to get in the way and velocity suffers. To deliver at high velocity requires four things: first, a culture of innovation that can see and respond to opportunities; second, the data and analytics to evaluate alternatives; third, a culture that can make decisions and assign resources quickly; and fourth, agile development and self-service deployment.
Speaker Bio: Adrian Cockcroft has had a long career working at the leading edge of technology. He's always been fascinated by what comes next, and he writes and speaks extensively on a range of subjects. At Battery, he advises the firm and its portfolio companies about technology issues and also assists with deal sourcing and due diligence. [continued]
Netflix: The New World of IT Ops By Mike Kail
Netflix culture highlights the transformation we see within forward thinking IT organizations today. Netflix's use of public cloud and 'No Ops' is renown in the industry and a poster child for the next generation IT. Kail, VP of IT Operations, aims to develop the same culture within Netflix's own IT organization.
Speaker Bio: Mike Kail is the VP of IT Operations at Netflix, leading a team of 100+ employees in his organization. Mike is an experienced professional with over 20 years of IT-Operations executive leadership experience who focuses on highly scalable architecture. [continued]
Science, Engineering, and Synthetic Thinking How to Use Three Different Viewpoints to Make Devops Work for Your Mission! By Kevin Behr
In this session, Kevin will show how three different types of thinking can deliver value when used together as part of your DevOps approach. This session is based on extensive empirical research about how high reliability organizations out-accelerate the rest of the pack. How can this work for you? [continued]
Speaker Bio: Kevin Behr is the founder of the Information Technology Process Institute (ITPI) and the Chief Strategist for the CIO and Board Advisory Practice at Assemblage Pointe, where Kevin has built a unique consulting practice that mentors and coaches IT organizations to increase their business effectiveness and competitive advantage now and over the long term through the application of improvement sciences. [continued]
One Line of Code That Changed the Web Forever: Accelerating the Web for the Internet of Things
By John Fallows & Jonas Jacobi
The definition of IoT is not new, in fact its been around for over a decade. What has changed is the public's awareness that the technology we use on a daily basis has caught up on the vision of an always on, always connected World. If you look into the details of what comprise the IoT then you'll see that it includes everything from Cloud computing, Big Data Analytics, "Things", Web communication, Applications, Network, Storage.
Speaker Bios:John Fallows brings to Kaazing his 17 years' experience in technology development and software design, and is considered a pioneer in the field of rich and highly interactive user interfaces. As CTO he formulates Kaazing Corporation's vision of enabling mobile users, marketplaces and machines to connect and communicate in real-time, more reliably and at unprecedented scale.
Jonas Jacobi has 21 years of experience leading the development of innovative technology products and services. Together with Kaazing's Co-Founder & CTO John Fallows, he pioneered and championed the groundbreaking HTML5 WebSocket standard. [continued]
Securing the Cloud: A Pragmatic Approach
By Majed Saadi
Fueled by the global economic situation, the government's focus on datacenter consolidation and the "Cloud First" initiative, Cloud Computing continues to be the buzzword of the year. As government agencies start to adopt cloud computing, additional challenges including security in the cloud have become prominent barriers to adoption.
Speaker Bio: Majed Saadi is the Director of the Cloud Computing Practice at SRA International. His practice encompasses service areas from Cloud Strategy Development to Cloud Management and all areas in between Cloud Readiness, Cloud Engineering, and Cloud Modernization. [continued]
CRAM the Cloud: Creating Resilient Application Migration
As businesses aspire to move more and more application workloads outside of the boundaries of their private cloud data centers, public cloud service providers are increasingly implementing a private cloud staple: resiliency. This session will summarize the key architectural tenets of resilient private cloud architectures.
Speaker Bio: John Roese is Senior Vice President and Chief Technology Officer (CTO) at EMC Corporation. With revenues of $21.7 billion in 2012 and 60,000 people worldwide, EMC is a global leader in enabling businesses and service providers to transform their operations and deliver IT as a service. Fundamental to this transformation is cloud computing. [continued]
Frederick's of Hollywood: Making a Holistic Move to the Cloud
A trendsetter in intimate women's apparel, Frederick's of Hollywood, needed a cloud strategy that merged stability, security and PCI compliance needs with the ability to scale up during retail busy season.
Malorie Lanthier, vice president of Information Technology, will discuss how migrating to the cloud enhanced the scalability, resiliency and flexibility of Frederick's of Hollywood's IT infrastructure while elevating the ability to address company-wide business objectives. She'll also share her cloud evaluation process, successful practices used to make the wholesale move to the cloud and advice for organizations looking to develop and execute a holistic cloud plan quickly and effectively.
Speaker Bio: Malorie Lanthier specializes in business transformation for both start-ups and established organizations. She has experience in business process reengineering, infrastructure, cloud computing, software development, business analytics, security and compliance. She employs business transformation processes, developed through hands-on experience, which moves an organization forward, exceeding technology and business objectives. [continued]
How to Secure Corporate Content in the Cloud within a Connected Mobile Ecosystem
The evolutionary nature of mobile presents a security-centric challenge for businesses with corporate content on these devices. Enterprises put themselves at risk when users access sensitive information through email and applications across smartphones and tablets, while mobile. Organizations can choose to ignore this security threat or enhance employee productivity through secure corporate containers.
Speaker Bio: Eric Owings is an enterprise account executive at AirWatch®, the world's leading Enterprise Mobility Management (EMM) provider. Owings provides clients with a consultative approach to implementing an enterprise mobility management strategy, supplying them with AirWatch solutions to meet their mobile management needs. He covers New York and the New England states. [continued]
Big Data. The Tools That Work.
In the past 10 years, numerous solutions have been developed to deal with limitations in the leading relational databases. But knowing which offering works best per use case can be difficult to decipher. Learn tips from Avi Freedman, ServerCentral CTO, as he covers:
Speaker Bio: Avi leads the definition, sales, and engineering of ServerCentral's cloud and VMware platforms. He specializes in helping organizations around the world translate business requirements into technology infrastructures that equally benefit the business and IT. Prior to joining ServerCentral, Avi founded the first ISP in Philadelphia. He was previously recognized as Distinguished Engineer and Chief Network Scientist for Akamai, and was featured in Forbes Magazine in 1995 [continued]
Managing Consumer Identities in the Cloud
Cloud environments have created situations which allow users, customers, consumers, and employees to access Public, Intranet, and Extranet applications from different locations, devices, and as different personas. The focus of all the Internet and enterprise front end applications today is to enhance the user experience. In addition, with advances in mobility and BYOD, the line between public and private becomes a deep shade of gray.
Speaker Bio: Ajit Sagar is Associate VP, Digital Transformation Practice at Infosys Limited. A seasoned IT executive with 20+ years experience across various facts of the industry including consulting, business development, architecture and design he is architecture consulting and delivery lead for Infosys's Digital Transformation practice. He was also the Founding Editor of XML Journal and Chief Editor of Java Developer's Journal. [continued]
Moving to a Zero IT Infrastructure Footprint
A myriad of new methodologies and technologies from Cloud Computing to BYOD have changed the IT landscape demonstrably. In parallel, higher-value functions around data, customer engagement and revenue growth are pushing CIOs to consider alternative approaches. The nexus is moving IT to a zero footprint infrastructure model.
Speaker Bio: Tim Crawford is an internationally renowned thought leader in the areas of IT transformation, innovation and cloud computing. Tim has served as CIO and other senior IT leadership roles with global organizations such as Konica Minolta/ All Covered, Stanford University, Knight-Ridder, Philips Electronics, and National Semiconductor. Tim regularly speaks at industry conferences, is well published and often quoted by business and technology publications. [continued]
Meeting the Challenges of Effectively Managing a Recurring Revenue Model – Key Existing Systems and Services Integration
Today the ability to increase revenue by utilizing recurring revenue models is driving new business for companies in all market sectors. However, delivering the features, benefits, and capabilities necessary to enable companies to offer products or services on a recurring basis can be a challenge. At the same time, companies prefer to augment their existing systems and services rather than replace them. This webinar will examine the key issues for executives and their IT staff who are mandated to leverage their legacy systems and services in order to drive new recurring revenue. Issues include:
Speaker Bio: Brendan O'Brien is a Co-founder at Aria Systems and the inventor of cloud billing. It is fair to say he introduced the world to cloud billing, and innovated database-driven, enterprise-grade web applications - before the concept of "cloud" was even on the horizon. O'Brien is at the forefront of the recurring revenue revolution that is empowering enterprises -- and specifically enabling information systems and new business models to secure predictive revenue streams while improving business processes. [continued]
Big Data's Potential in Securing the Internet of Things
By James G. Kobielus
Security is critical to Internet of Things (IoT) adoption because we want to make sure we can trust the sensors, actuators, rules engines and other connected componentry we embed in every element of our existence.
View Slides Here
Speaker Bios: James Kobielus is an industry veteran and serves as IBM's big data evangelist, as program director for big data analytics product marketing, and as editor-in-chief of IBM Data Magazine. He spearheads IBM's thought leadership activities in Big Data, Hadoop, enterprise data warehousing, advanced analytics, and cognitive computing. [continued]
Internet of Everything
By Vasyl Mylko
Today, the technological progress that is accelerating business and life is observed as many things from a breakthrough in broadband connectivity globally to client-cloud architectures. The session reveals how business models are being transformed, why all companies become software companies, how IT infrastructure is being redesigned and rebuilt to support business changes. .
Speaker Bios: Mr. Mylko has been the Director of Research & Development at SoftServe, Inc. since 2008. He is responsible for research and thought leadership including Internet of Everything, Advanced Analytics, User Experience, and Mobility & Wearables. [continued]
The Importance of Implementing a Service Aware Cloud Management/Cloud Brokerage Solution
By Shashi "Sash" Purohit & Troy Halford
You are moving workloads to the public or private cloud to save money, but you realize that the change from traditional IT to cloud means fundamental changes in the way you think about and operate the business. IT needs to be even more "service oriented," because cloud is about providing infrastructure, platforms, or software as a service.
Speaker Bios: Shashi Purohit has 20 years of experience in the IT & Telecommunications (OSS/BSS) industries in a variety of leadership/management positions, Shashi is a proven software veteran. Shashi leads Ambernet globally, and also drives product strategy/roadmap and software engineering for CloudTruOps, our Next Generation Operational Automation Software Portfolio for Cloud Service providers, Data Centers, Enterprises and Agencies. [continued]
Shape and Meaning: An Introduction to Topological Data Analysis
By Anthony Bak
Anthony Bak will discuss how Ayasdi uses Topological Data Analysis to solve complex problems for companies, foundations and academics. He will start with an overview of the core algorithm used in TDA and describe how it forms a unifying framework for many machine learning and data analysis tasks. He will demonstrate how Ayasdi turns this idea into a product with uses cases and a live demonstration of the software.
Speaker Bios: Anthony Bak is a Senior Data Scientist and Mathematician at Ayasdi, a data analytics startup based in Palo Alto CA. Prior to Ayasdi, Anthony was a postdoc at Stanford University where worked Ayasdi co-founder Gunnar Carlsson on new methods and applications of Topological Data Analysis. [continued]
Using Cascading to Build Enterprise Data Applications that Drive Innovation and Advantage
By Alexis Roos
Cascading is the popular Java-based application development framework for building Big Data applications on Apache Hadoop. This open source framework allows you to leverage existing skillsets such as Java, SQL, R, and more to create enterprise-grade applications without having to think in MapReduce.
Speaker Bios: Alexis Roos is a Senior Solutions Architect focusing on Big Data solutions at Concurrent, Inc. He has over 18 years of experience in software and sales engineering, helping both Fortune 500 firms and start-ups build new products that leverage Big Data, application infrastructure, security, databases and mobile technologies. [continued]
Monetizing the 'Internet of Things'- What You Need to Know Now
By Brendan O'Brien
There's no doubt that the "Internet of Things" is driving the next wave of innovation. Google has spent billions over the past few months vacuuming up companies that specialize in smart appliances and machine learning. Already, Philips light bulbs, Audi automobiles, and Samsung washers and dryers can communicate with and be controlled from mobile devices. To take advantage of the opportunities the "Internet of Things" brings to your business, you'll want to start preparing now. [continued]
Speaker Bios: Brendan O'Brien is a Co-founder at Aria Systems and the inventor of cloud billing. It is fair to say he introduced the world to cloud billing, and innovated database-driven, enterprise-grade web applications - before the concept of "cloud" was even on the horizon. O'Brien is at the forefront of the recurring revenue revolution that is empowering enterprises -- and specifically enabling information systems and new business models to secure predictive revenue streams while improving business processes.
Customer Data Paves Way for Purchase-to-use Attitude
By Matthew Shanahan
In the Subscription Economy, purchase-to-use is winning, and purchase-to-own is on its way out. The key to success is that customers are actually using a product or service and in the Subscription Economy, the future is clear: delivering value drives revenue. [continued]
Speaker Bios: Matthew Shanahan has nearly 25 years of experience in the technology industry, recently serving as Chief Marketing Officer of Teranode Corporation, where he helped to establish the company as the thought leader for informatics infrastructure in the life sciences industry.
OpenStack and the Future of Computing
By Chris C. Kemp
Chris C. Kemp, former NASA CTO and co-founder of OpenStack will explore the origins of OpenStack, diving into how this technology advanced NASA's mission and helped the White House ignite a cloud computing revolution across the federal government. We'll take a close look at how the fastest growing open source project in history evolved - and where it's going - before turning our attention to the forces that have catalyzed this revolution and are reshaping enterprise computing. [continued]
Speaker Bios: Chris C. Kemp is an entrepreneurial executive with a passion for igniting innovation in high-tech organizations. He is the Chief Strategy Officer of Nebula, Inc., a company Chris founded after serving for five years in various roles at NASA. Chris also co-founded the OpenStack project.
Supporting Decision Making: The BI Sweet Spot
By Michael Gendron
Technology is integrated into the DNA of business and of society itself. Some of the most recent entrants are Cloud Computing, Big Data, and Mobile. By putting these technologies together, we arrive at an intersection that creates a "sweet spot" where innovation can be enhanced within your organization. This session will put those pieces together and give you tools to move your organization toward that sweet spot. [continued]
Speaker Bios: Dr. Gendron is an internationally known thought leader on the intersection of business intelligence, mobile, cloud, and Big Data. He has an active LinkedIn and Twitter presence and is a regular contributor to the blog at www.AllAnalytics.com. His experience includes decades of IT management as he rose through the ranks from programmer to systems analyst to CIO.
Devops and Sigma Shifts : Business transformation goes Greek (not a typo, the "r" is struck through on purpose ;-)) By Lori MacVittie
It's time to play a game of connect the dots by diving into devops and how the big picture is really about people and processes and transformation through technology. While it's awesome fun treating infrastructure as code, there's a method to our madness that has the potential for greater IT and business transformation if we're able to look at the big picture: process improvement. [continued]
Speaker Bio: Lori MacVittie is responsible for education and evangelism of application services available across F5's entire product suite. Her role includes authorship of technical materials and participation in a number of community-based forums and industry standards organizations, among other efforts. [continued]
Managing Drift and Cross-Silo Collaboration - The Keys to DevOps Success By Rob Reiner & Cass Bishop
Automation tools are central to DevOps transformation, but what is the intelligence driving your automations and how do you ensure the right people are informed when automations are added, changed, or removed? Collaboration is also essential to DevOps, so how do you effectively communicate changing requirements, engage the right team members on release and deployment plans, and keep environments in sync? [continued]
Speaker Bios: Rob Reiner is co-founder and CTO of ITinvolve. Cass Bishop is Director of Consulting Services for ITinvolve. [continued]
Seamless Innovation: A New Cloud Reality for App Development By Ravi Srivatsav
A major reason for innovation sluggishness is friction and misalignment in the dev/ops process. What we'll speak to today is a whole new world of simplified, modular application development. ElasticBox is pioneering service-based application development, whereby fully configured components of an application architecture are encapsulated as "Boxes" and made available to developers as a service. [continued]
Speaker Bio: Ravi brings over fifteen years of experience in software development, product and program management, and startup incubation. He has held senior engineering and product management positions at large enterprises like Microsoft and IBM, as well as in several successful software startups. Ravi's experience spans software infrastructure, developer platforms, and applications for enterprise and social networking segments. [continued]
The Internet of Things - Application centricity is the only way forward By Wesley Pullen
There has been a revolution in application release scheduling in recent years as the nature of applications has evolved and development methodologies shift.
Speaker Bio: Wesley is the Vice President of the Emerging Solutions Group within Automic Software. This department is responsible for the Application Release and Deployment portfolio of solutions along with Automic's Cloud solution portfolio as well. [continued]
DevOps Pay Raise: Quantifying the value of DevOps By Dustin Whittle
DevOps, when done right, usually goes unnoticed. It's only when something breaks that all eyes turn to IT. If your boss only sees you when the app is down, however, that's not really doing your career any favors. In this session we'll talk about how to prove your value to the organization by looking at the positive side – that is, how much money you've saved your company. [continued]
Speaker Bio: Dustin Whittle is a Developer Evangelist at AppDynamics where he focuses on helping organizations manage application performance. Before joining AppDynamics, Dustin was CTO at Kwarter, a consultant at SensioLabs, and developer evangelist at Yahoo! [continued]
The Great Debate: DevOps from the C-Suite to the Weeds By Rajat Bhargava
With its heavy focus on automation and increased production speeds, the emerging DevOps paradigm draws very real parallels to the industrial revolution, only in the new modern era of tech production. In this presentation I will aim to first define the transformative DevOps movement from the unique, dual vantage points that I've grown to know very well over the course of my career – as a tech CEO and an investor of tech companies. [continued]
Speaker Bio: Rajat Bhargava currently serves as co-founder and CEO of JumpCloud Inc., a provider of server management and security tools for DevOps and IT professionals. An MIT graduate with two decades of experience in industries including cloud, security, networking and IT, Mr. Bhargava is an eight-time entrepreneur with five exits including two IPOs, three trade sales and three companies still private. [continued]
DevOp w/Me – Changing Culture to Continuously Deliver By Nathen Harvey
What the heck is DevOps and why should you care? At its core, DevOps is a cultural and professional movement that aims to get Development and Operations working together toward a common goal, namely, to create delightful customer experiences. Although it sounds simple, it can actually be incredibly difficult to do right and involves significant cultural, tooling, and operational change within IT organizations. [continued]
Speaker Bio: Nathen Harvey is the Director of Community and #learnchef at Chef. Before joining Chef, Nathen spent several years managing operations and infrastructure for a number of web applications. Nathen is a co-host of the Food Fight Show, a podcast about Chef and DevOps. Working with and as a part of the Chef Community, Nathen has been spreading the word about DevOps for quite a while. In 2013, Nathen was awarded Engine Yard's DevOps Innovator award. [continued]
Stop Hiring Devops Experts (And Start Growing Them) By Jez Humble
Everyone is putting "devops" on their LinkedIn profile, and everyone is trying to hire them. In this talk, Jez will argue this is not a recruitment problem but an organizations failure. This talk discusses how to grow great people and great organizations, and how the two problems are connected. [continued]
Speaker Bio: Jez Humble is a principal at ThoughtWorks, a lecturer at UC Berkeley, and co-author of the Jolt Award winning Continuous Delivery, published in Martin Fowler's Signature Series (Addison Wesley, 2010), and the forthcoming Lean Enterprise, in Eric Ries' Lean series. [continued]
IT-as-a-Service and DevOps: Competitive or Cooperative Concepts? By JP Morgenthal
It's the age old battle of top-down or bottom-up. IT-as-a-Service (ITaaS) is clearly being driven from the top down in organizations. Large vendors and consultants are working with their executive counterparts to change expectations for how IT provides services to the enterprise. DevOps, on the other hand, is the traditional bottom-up grassroots movement that like Linux and virtualization has disrupted the status quo and changed forever how IT services can be delivered. [continued]
Speaker Bio: JP Morgenthal is best described as "the voice of Enterprise IT" bringing insight to the application of technology and the real world complexity of delivering for large and mid-sized enterprises. He is a recognized thought-leader on cloud, enterprise architecture, SOA & XML. [continued]
DevOps Gold: What the Olympics teaches us about agile development and release By Dave Roberts
At the recent winter Olympics in Sochi, Russia, we saw athletes from all over the world striving for excellence. Some turned in the best performance of their lives and came home with a gold medal. Others, some favorites, struggled and saw their dreams slip away. In this session, we'll see how DevOps done right is a lot like the Olympics. [continued]
Speaker Bio: Dave Roberts brings 25 years of technology experience to his role of Sr. Director for Marketing for DevOps and Cloud Computing at BMC Software. [continued]
Is Orchestration the Next Big Thing in DevOps? By Nati Shalom
DevOps processes (such as continuous deployment and delivery) often involve writing many custom scripts that are triggered by the build system. With that approach, it is relatively hard to trace the deployment process and troubleshoot when something goes wrong. Additionally, custom scripts are often not written in an easily understood manner. In this session we will walk through specific DevOps workflows (such as install, update, etc) using Riemann as the framework in subject and see the steps required to automate those processes. [continued]
Speaker Bio:Nati Shalom, Founder and CTO at GigaSpaces, is a thought leader in Cloud-Computing and Big-Data Technologies. Shalom was recently recognized as a Top Cloud Computing Blogger for CIO's by The CIO Magazine and his blog listed as an excellent blog by *technical founders* by YCombinator. Shalom is also the founder of the IGTCloud, and is a frequent presenter at industry conferences. [continued]
The Dawning of Continuous Support By Todd Vernon
Development teams have a tendency to think that once they push the deploy button, the release is done. But with DevOps, it's quite the opposite now. More software changes, and more deploys, make every production release a new piece of code with new idiosyncrasies. This has made what has historically been a more static production environment now highly dynamic. [continued]
Speaker Bio: Todd H. Vernon Founded VictorOps Inc. in 2012 and serves as its Chief Executive Officer. Mr. Vernon has been Executive Vice President of Technology at Federated Media Publishing, Inc. since October 2011.
Cloud Computing: Solving the Next Friction Point By Bernard Golden
Today, developers and business units are leading the charge to cloud computing. The primary driver: faster access to computing resources by using the cloud's automated infrastructure provisioning. However, fast access to infrastructure exposes the next friction point: creating, delivering, and operating applications much faster. [continued]
Speaker Bio: Bernard Golden has vast experience working with CIOs to incorporate new IT technologies and meet their business goals. Prior to joining Enstratius, Bernard was CEO of HyperStratus, a Silicon Valley cloud computing consultancy that focuses on application security, system architecture and design, TCO analysis, and project implementation.
Getting Control Over Application Demand in Enterprise Cloud: Lessons Learned from Early Adopters
By Andrew Hillier
A myriad of new methodologies and technologies from Cloud Computing to BYOD have changed the IT landscape demonstrably. In parallel, higher-value functions around data, customer engagement and revenue growth are pushing CIOs to consider alternative approaches. The nexus is moving IT to a zero footprint infrastructure model. Organizations including Healthcare, Financial Services, Insurance and Airlines are moving in this direction. [continued]
Speaker Bio: Andrew Hillier is Co-Founder & CTO of CiRBA. He has twenty years of experience in the creation and implementation of mission-critical software for the world's largest financial institutions and utilities. A co-founder of CiRBA, he leads product strategy and defines the overall technology roadmap for the company.
Pets vs. Cattle: How to Think About HW in a Web-scale IT world
By Randy Bias
If you want to bring the new kind of elastic cloud infrastructure revolutionised by leading public clouds or web-scale companies like FB, Google and Twitter, you have to change your thinking about a few key things: hardware, failure and scalability. In this presentation Randy Bias, Founder & CEO of Cloudscaling outlines the key design principles and challenges involved with building these new kinds of clouds. [continued]
Speaker Bio: Randy Bias is Co-Founder and CTO of Cloudscaling. His provocative views on the cloud computing disruption have made Randy Bias one of the industry's most influential voices. He has inspired organizations to embrace cloud to transform business processes and position for success in a new world where computing resources are ubiquitous, inexpensive, instantly scalable, and highly available.
Systems of Discovery - The Perfect Storm of BigData, Cloud and Internet-of-Things
By Mac Devine
Almost everyone sees the potential of Internet-of-Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of BigData generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.
Speaker Bios: Mac has 24 years of experience with networking and virtualization. The first 7 of those years were spent in mainframe software development where he served as chief programmer for several VTAM releases. Mac then moved to mainframe software design where he served as chief designer for several Communications Server releases and lead the design work for Sysplex and SNA over IP networking (aka Enterprise Extender).[continued]
Making the Internet of Things Real for Business
By Chad Jones
The physical world holds the key to unlocking unseen business opportunities that expand revenue, optimize operations and delight customers and users. What if you could turn normally hidden bits of information in your business' physical assets into valuable insights that fuel growth and drive intelligent, automated action? [continued]
Speaker Bios: Chad Jones is an expert in cloud, virtualization and infrastructure technologies. Mr. Jones has over eighteen years' experience driving strategic initiatives for start-ups and Fortune 50 companies alike and has traveled the world discussing a vision for a better world through technology. [continued]
Open Source IoT at Eclipse: Standards, Frameworks and Tools for IoT Developers
By Ian Skerrett
The Eclipse IoT community is growing community of open source projects focused on providing the building blocks for the IoT industry. The goal of the community is to provide open source implementations of important IoT standards, frameworks that implement key services for IoT applications and tools to make it easier for developers to create IoT applications. If IoT is going to achieve success and interoperability then the industry will need these basic building blocks. [continued]
Speaker Bios: Ian Skerrett is Director of Marketing at the Eclipse Foundation. Although the community is the Eclipse marketing machine, he supports the projects and member companies to increase the awareness of all the cool stuff happening at Eclipse. [continued]
XMPP - Unified Communication for IoT
By Rikard Strid
The more things we have connected to the Internet the greater the opportunities are to create innovations. Even more innovation is enabled when devices are connected to Internet in an Open way that enables to leverage the potential of countless innovative companies that leads to more jobs and a stronger economy. [continued]
Speaker Bios: Rikard Strid is the founder of Clayster and an Internet activist about to change the structure of how we understand and live with information. He is involved to make XMPP the core standard and an Open Unified Real-Time Infrastructure for IoT. IoT must be built on future ideas not legacy ideas.
Interoperable WebRTC and Why It Is Important
By Peter Dunkley
There are many potential applications for WebRTC and for many interoperability is not a requirement. However, this does not mean that there is not a need for interoperability, particularly at the signaling level, for other applications.
Speaker Bio: Peter Dunkley is Technical Director at Crocodile RCS. He graduated from The University of Edinburgh in 2000 with a BSc (Hons) in Computer Science. After graduation Peter worked on a PSTN switch developing signalling stacks for SS7, ISDN and similar protocols and creating advanced routing and service applications.
Is WebRTC a Second Stage Engine in the Telehealth Rocket?
Telehealth legislation opened the floodgates for investment in modern communications services and APIs since 2010. WebRTC promises a second revolution. Ivelin Ivanov will discuss a real-world example where telephony APIs make a difference in improving patient care and reducing healthcare costs. He will then look into a brighter telehealth future with secure, high quality, ubiquitous WebRTC video interactions.[continued]
Speaker Bio: Ivelin Ivanov is a technology entrepreneur who founded Mobicents, an Open Source VoIP Platform, to help create, deploy, and manage applications integrating voice, video and data. [continued]
WebRTC and the Customer Experience
By Keith McFarlane
In this session, Keith McFarlane, Chief Technology Officer, Cloud Platforms & Telephony at LiveOps, will share how WebRTC technology is truly the next stage in the globalization of the contact center, especially in the areas of monetization and creating a superior, personalized customer experience.
Speaker Bio: At LiveOps, Keith McFarlane holds the role of Chief Technology Officer, Cloud Platform & Telephony. He has more than 20 years of experience designing and developing large-scale customer service solutions and CRM systems. He is an expert on the benefits of cloud computing technology for both enterprise and SMBs and was named to ExecRank's "Top CTO Rankings" list for 2012.
How the Norwegian Red Cross built a video tutoring solution with WebRTC
By Svein Willassen
This is the story about how the Norwegian Red Cross used WebRTC to build a service that allow high school student to meet volunteer tutors and get help with their school assignments just by visiting a web page in their browser. The solution has greatly increased the reach of the tutoring service run by the Red Cross, allowing students to get the help they need without leaving their homes.
Speaker Bio: Svein Willassen is the founder and CTO of the leading WebRTC based video conferencing service appear.in. he is currently leading the on-going development of that service. Svein has a PhD in forensic computing and has worked extensively with forensic analysis of communication systems as well as development of communication services.
Visualizing WebRTC: A Social Experiment with Meta-Networking
By Sara Robertson
On her social media platform Melodramatic.com, with global reach and over 1,000 uniques daily, Sara Robertson released a WebRTC network that created a peer-to-peer connection between every visitor on every page load. Geographical location data and round-trip data transfer rates of each connection is collected, and augmented with known demographics about the visitors.
Speaker Bio: Sara is a technology generalist with experience in large platform implementations, high-scale/low-latency serving, cloud infrastructures, and big data strategies. She is VP of Technology for an online advertising company serving billions of impressions daily, and runs a social media website (melodramatic.com) that she uses as a playground for technical experimentation.
Wiring the Internet of Things with Node-RED
By Nick O'Leary
The Internet of Things is not a single choice of technology, approach or philosophy. Its very existence is the bringing together of multiple platforms, products and protocols, where the whole is greater than the sum of its parts. One of the challenges of IoT is to make it as easy as possible to allow developers to make things, for play or profit, serious or whimsical, professional or hobbyist. Node-RED is an open-source visual tool for wiring the Internet of Things.
Speaker Bio: Nick O'Leary is an Emerging Technology Specialist at IBM where he gets to do interesting things with interesting technologies and also play with toys. [continued]
DevOps: The Last Best Hope for Security?
By Alan Shimel
While at the RSA Conference this past year I was amazed at the mindshare and enthusiasm that the security industry was giving to DevOps. It seemed that security pros were eager to flock and embrace DevOps. This got me to thinking. I asked my friend Gene Kim about it. Gene said DevOps represented something of an "escape hatch" to security pros.
Speaker Bio: As Editor-in-chief of DevOps.com, Alan Shimel is attuned to the world of technology. Alan has founded and helped several technology ventures, including StillSecure, where he guided the company in bringing innovative and effective networking and security solutions to the marketplace. [continued]
Case Study. IoT In The Field Force Automation
By Yakov Fain
From software development perspective IoT is about programming "things", about connecting them with each other or integrating them with existing applications. This case study will show you how small IoT-enabled devices from multiple manufacturers can be integrated into workflow of an enterprise application. This is a practical demo of building a framework and components in HTML/Java/Mobile technologies to serve as a platform that can integrate new devices as they become available on the market.
Speaker Bio: Yakov Fain is a co-founder of two software companies: Farata Systems and SuranceBay. He authored several technical books and lots of articles on software development. Yakov is Java Champion (https://java-champions.java.net). He leads leads Princeton Java Users Group. Two of Yakov's books will go in print this year: "Enterprise Web Development" (O'Reilly) and "Java For Kids" (No Starch Press). [continued]
What Being Cloud-Native Really Means
By David Linthicum
You hear this everywhere these days: Build applications that are cloud-native -- that is, developed specifically for cloud platforms. The trouble is, everyone has his or her own definition of "cloud-native." As a result, cloud-hosted applications are all over the place in their use of native features. Many are not designed properly, and they're worse off in the cloud than when they ran in the data center.
Speaker Bio: Leading technology publications frequently name David S. Linthicum among the top 10 enterprise technologists in the world. He is a true thought leader in the industry, and an expert in complex distributed systems, including cloud computing, data integration, service oriented architecture (SOA), and big data systems. As the author of over 13 books on computing with over 3,000 published articles, as well as radio and TV appearances as a computing expert, he is often quoted in major business and technology publications. [continued]
The Rise of Wearables: Opportunities and Impacts
By Tom Wesselman
Big data, cloud, analytics, wearable tech, sensors: together these technology advances have created a perfect storm of opportunity that is poised to set business processes and communications on a trajectory of massive change. In this session, Joe Burton, CTO of wearable device pioneer, Plantronics, will deliver an overview of the technology advances already here, still required, or complementary to the space, and outline opportunities and impacts as the rise of wearables continues
Speaker Bio: Tom Wesselman is the Director of Communications Architecture at Plantronics. His focus is connecting the capabilities of Plantronics products to the world around them. [continued]
Simplifying Identity Management in the Cloud era
By Keith Mayer
Identities are everywhere today! Much more than just providing access and auditing for on-premises applications and corporate desktops, organizations are now tasked with provisioning, managing and securing identities for applications running on-premises, in the Cloud and on mobile devices. And, this can be challenging – seemingly forcing many organizations down the path of managing identities individually on an app-by-app basis or implementing complex federated security scenarios that are difficult to maintain.
Speaker Bio: Keith Mayer is a Senior Technical Evangelist at Microsoft focused on Datacenter Infrastructure, Virtualization, Identity Management and Cloud platforms. Keith has over 20 years of experience as a technical leader of complex IT projects, in diverse roles, such as Network Engineer, IT Manager, Technical Instructor and Consultant.[continued]
General Session | Big Data Management System: Smart SQL Processing across Hadoop and your Data Warehouse
By Marty Gubar
Understanding the future of big data is crucial in the early stages of decision making around big data architectures. In the enterprise, what stands out is the need to integrate Hadoop smoothly into your existing data warehouse architecture, while taking advantage of existing skills and investments.In this session we'll present a strategy for enabling integrated data management using both Hadoop and relational technologies.
Speaker Bio: Marty Gubar is part of the product management team at Oracle, focusing on Oracle's Big Data Platform and related products. He has been responsible for delivering enabling tools to help people become successful with Oracle's big data technology.[continued]
Encryption and Access Control for Cloud and Big Data Environments
By Sol Cates
Cloud and big data present unique dilemmas: Embracing the benefits of these new technologies while maintaining the security of your organization's assets. When an outside party owns, controls and manages your infrastructure and computational resources, how can you be assured that sensitive data remains private and secure? How do you best protect data in mixed use cloud and big data infrastructure sets? Can you still satisfy the full range of reporting, compliance and regulatory requirements? Join this discussion on how to address data security in cloud and big data environments so that your organization isn't next week's data breach headline.
Speaker Bio: Sol Cates (@solcates) was promoted to the role of CSO at Vormetric in February 2013. As CSO, he is responsible for ensuring Vormetric's internal security profile remains robust while also understanding how security is perceived and used by IT/IS and how it drives technical decision making and buying behavior at the boardroom level. Cates partners with teams through the company to engage both customers and partners, and he speaks publicly to elevate industry understanding of data security best practices in today's complex cyber threat landscape. [continued]
Sharing Experiences In Enterprise Cloud Adoption
By Seth Proctor
As more applications and services move "to the cloud" (public or on-premise) cloud environments are increasingly adopting and building out traditional enterprise features. This in turn is enabling and encouraging cloud adoption from enterprise users. In many ways the definition is blurring as features like continuous operation, geo-distribution or on-demand capacity become the norm. At NuoDB we're involved in both building enterprise software and using enterprise cloud capabilities.
Speaker Bio: Seth has 15+ years of experience in the research, design and implementation of scalable systems. That experience includes work on networks, languages, operating systems, security, databases, and distributed environments; all of which are integral to the NuoDB product. [continued]
IoT, Code Halos, Meaning-making and Digital Transformation
By Kevin Benedict
Digital transformation is impacting most every industry and revolutionizing many. It is forcing enterprises to rethink their strategies for customer interactions and engagements, and to consider how IT infrastructures and business models must evolve to support them.
Speaker Bio: Kevin Benedict is the Senior Analyst for Digital Transformation at Cognizant, a writer, speaker and SAP Mentor Alumnus. Follow him on Twitter @krbenedict. He is a popular speaker around the world on the topic of digital transformation and enterprise mobility.
Reduce Complexity and Accelerate Innovation with IaaS and PaaS
By Gene Eun
Are you interested in accelerating innovation, simplifying deployments, reducing complexity, and lowering development costs? The cloud is changing the face of application development and deployment, with enterprise-grade infrastructure and platform services making it possible for you to build and rapidly scale enterprise applications.
Speaker Bio: Gene Eun is Sr. Director, Oracle Cloud at Oracle.
Hybrid Cloud – Best practices and Use Cases/Proof Points
By Rob Carter
Hybrid cloud refers to the federation of a Public and Private Cloud environment for the purpose of extending the elastic and flexibility of compute, storage and network capabilities, in an on-demand, pay as you go basis. The hybrid approach allows a business to take advantage of the scalability and cost-effectiveness that a public cloud computing environment offers without exposing mission-critical applications and data to third-party vulnerabilities.
Speaker Bio: Rob Carter serves as Director of Data Center Marketing for Windstream Communications. In this role, he is responsible for product development and marketing for Windstream data center services such as cloud computing, data center managed services, and colocation.
General Session | How to Architect and Optimize Your Cloud for Consistent Performance
By Marc Jones
Performance is the intersection of power, agility, control, and choice. If you value performance, and more specifically consistent performance, you need to look beyond simple virtualized compute. Many factors need to be considered to create a truly performant environment. Learn how to take advantage of a multitude of compute options and platform features to make cloud the cornerstone of your online presence.
Speaker Bio: Marc Jones serves as Vice President of Product Innovation for SoftLayer. In this role, he is responsible for identifying, facilitating and evangelizing new product and service development – including R&D, software development and system development.
Enterprise Mobile App High-wire Act
By David Holmes
Come join us for a live demonstration of the immense power that lives at the intersection of mobile apps and cloud application platforms. You will participate in a live demonstration – an enterprise mobile app will be built and changed before your eyes – on your own device!
Speaker Bio: David brings over 20 years of high-tech marketing leadership to OutSystems. Prior to joining OutSystems, David was VP of Global Marketing for Damballa, a leading provider of network security solutions. Previously, David was SVP of Global Marketing for Jacada where his branding and positioning expertise helped drive the company from start-up days to a $55 million initial public offering on Nasdaq.
Bridging the Gap Between Cloud, Data Center and Networking to Deliver End-End Customer Centric Automation & Efficiencies
By Raul Martynek
From data center to cloud to network: During this session Raul Martynek identifies the challenges facing both data center providers and Enterprise IT as it relates to cross platform automation then provides an in-site into designing, building, securing and managing the technology as an integrated service offering.
Speaker Bio: Mr. Raul K. Martynek has accumulated extensive experience over the past 20+ years managing and growing international cloud, hosting, data center and telecommunications companies. Currently, Mr. Martynek is the Chief Executive Officer of Net Access, a datacenter and managed services business located in Northern New Jersey, USA.
DDOS Mitigation Service & Layered Security
By Rob Scheible
Chief Security Officers (CSO), CIOs and IT Directors are all concerned with providing a secure environment from which their business can innovate and customers can safely consume without the fear of Distributed Denial of Service attacks. To be successful in today's hyperconnected world, the enterprise needs to leverage the capabilities of the Web and be ready to innovate without fear of DDoS attacks, concerns about application security and other threats.
Speaker Bio: Rob Scheible leads Product Development for Windstream Hosted Solutions. In his position Mr. Scheible owns the development of the cloud and managed hosting portfolio. Responsibilities include primary storage, cloud platform and on-boarding technology, professional services, customer portal and security services.
How to Choose the Right Cloud Database
By Janakiram MSV
Database as a service (DBaaS) is cloud database that is hosted and managed by the cloud service providers that can be accessed through public cloud or the hybrid cloud. The cloud provider takes care of provisioning, configuring, setup, maintenance, backups and patching the database. Customers are expected to export the database and start consuming the service through the pay-as-you-go model.
Speaker Bio: Janakiram MSV is Head – Cloud Infrastructure Services at Aditi Technologies. He was the founder and CTO of Get Cloud Ready Consulting, a niche Cloud Migration and Cloud Operations firm that recently got acquired by Aditi Technologies.
Leveraging a Cloud Architecture for Fun, Ease, and Profit!
By Phil Jackson & Harold Hannon
The world of cloud and application development is not just for the hardened developer these days. In this discussion we will pull back the curtain of the architecture of a fun demo application purpose built for the cloud. We will focus on demonstrating how we leveraged compute, storage, messaging, and other cloud elements hosted at SoftLayer to lower the effort and difficulty of putting together a useful application. This will be an active demonstration and review of simple command line tools and resources, so don't be afraid if you may not be a seasoned developer.
Speaker Bios: Phil Jackson is Development Community Advocate for SoftLayer. Harold Hannon has been working in the field of software development as both an Architect and Developer for over 15 years, with a focus on workflow, integration and distributed systems. [continued]
New Security Models for the IoT
By Davi Ottenheimer
An entirely new security model is needed for the internet of things, or is it? Can we save some old and tested controls for this new and different environment? This presentation reviews hands-on lessons with IoT devices and reveals a new risk balance you might not expect.
Speaker Bio: Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and assessments, including a decade of leading incident response and digital forensics.
Infrastructure at Scale: Best Practices in Scaling Cloud Architectures
By Phil Jackson
Cloud scalability and performance should be at the heart of every successful internet venture. The infrastructure needs to be resilient, flexible, and fast—it's best not to get caught thinking about architecture until the middle of an emergency, when it's too late. In this interactive, no-holds-barred session, Phil Jackson, Development Community Advocate at Softlayer—dives into how to design and build-out the right cloud infrastructure.
Speaker Bio: Phil Jackson is Development Community Advocate for SoftLayer. He helps customers and partners integrate with the SoftLayer's API.
The Secret Sauce of Cloud Backup & Recovery Services
By Daniel Jacobson
Cloud backup and recovery services are critical to safeguarding an organization's data and ensuring business continuity when technical failures and outages occur. With so many choices, how do you find the right provider for your specific needs?
Speaker Bio: Daniel Jacobson is the Technology Manager at BUMI, a premium managed service provider specializing in cloud data backup and recovery. At BUMI, Daniel is responsible for running the data centers, developing and improving the BUMI service offerings as well as directly supporting customers.
General Session | Real-time Big Data: An Agile approach
By Cory Isaacson
You use an agile process, your goal is to make your organization more agile. What about your data infrastructure?
The truth is, today's databases are anything but agile — they are effectively static repositories that are cumbersome to work with, difficult to change, and cannot keep pace with application demands.
Speaker Bio: Cory Isaacson is CEO/CTO of CodeFutures Corporation, maker of dbShards, a leading database scalability suite providing a true "shared nothing" architecture for relational databases.
Making Big Data Cost Effective in a Bare Metal Cloud
By Harold Hannon
The cloud provides an easy onramp to building and deploying Big Data solutions, particularly the latest technologies that favor scale-out architectures. Transitioning from initial deployment to a large-scale, highly performant operation without breaking the bank may not be easy.
Speaker Bio: Harold Hannon has been working in the field of software development as both an Architect and Developer for over 15 years, with a focus on workflow, integration and distributed systems.
Security, Compliance, Performance: Yes! We are talking about web conferencing
By Courtney Behrens
Web conferencing in a public cloud has the same risks as any other cloud service. If you have ever had concerns over the types of data being shared in your employees' web conferences, such as IP, financials or customer data, then it's time to look at web conferencing in a private cloud.
Speaker Bio: Courtney Behrens has been a cloud marketing guru for the past 10 years, focusing on enabling success through a focus on the customer experience. She currently leads Marketing for OmniJoin™ web conferencing at Brother International.
API Security: Securing Digital Channels and Mobile Apps Against Hacks
By Sachin Agarwal
More and more enterprises today are doing business by opening up their data and applications through APIs. Though forward-thinking and strategic, exposing APIs also increases the surface area for potential attack by hackers. To benefit from APIs while staying secure, enterprises and security architects need to continue to develop a deep understanding about API security and how it differs from traditional web application security or mobile application security.
Speaker Bio: Sachin Agarwal is Vice President of Product Marketing and Strategy at SOA Software. He possesses more than 17 years of enterprise and startup experience focussing on using disruptive technologies to drive business growth. His expertise spans from infrastructure technologies like security and middleware to business centric applications like social, digital marketing, and analytics.
Social Cloud: Revolutionizing sharing, starting from the infrastructure
By Alessio Focardi
The social media expansion has shown just how much people are eager to share their experiences with the rest of the world. Cloud technology is the perfect platform to satisfy this need given its great flexibility and readiness. At Cynny, we aim to revolutionize how people share and organize their digital life through a brand new cloud service, starting from infrastructure to the users interface.
Speaker Bio: Alessio is an entrepreneur and a guru in the IT world. His connection with the IT started in the very early stage of his life. He has extensive Hardware knowledge mixed with an unconventional creativity. He is the architect behind the invention of Cynny infinite storage cellular design and inspired to build the infrastructure based on with ARM technology and microservers.
The Cloud's Higher Calling – Building the Cloud of the Future
By Kurt Hagerman
Next-Gen Cloud. Whatever you call it, there's a higher calling for cloud computing that requires providers to change their spots and move from a commodity mindset to a premium one. Businesses can no longer maintain the status quo that today's service providers offer. Yes, the continuity, speed, mobility, data access and connectivity are staples of the cloud and always will be.
Speaker Bio: Kurt Hagerman Chief Information Security Officer
As chief information security officer (CISO) for FireHost, Kurt Hagerman is responsible for all aspects of security and compliance for both corporate and customer facing products. He is responsible for leading FireHost in attaining ISO, PCI, HIPAA and other certifications, which allows FireHost customers to more easily achieve their own compliance requirements
MapDB: The Agile Java Database
By Cory Isaacson & Jan Kotek
MapDB is an Apache-licensed open source database specifically designed for Java developers. The library uses the standard Java Collections API, making it totally natural for Java developers to use and adopt, while scaling database size from GBs to TBs. MapDB is very fast and supports an agile approach to data, allowing developers to construct flexible schemas to exactly match application needs and tune performance, durability and caching for specific requirements.
Speaker Bios: Cory Isaacson is CEO/CTO of CodeFutures Corporation, maker of dbShards, a leading database scalability suite providing a true "shared nothing" architecture for relational databases. Jan Kotek is the primary developer for MapDB, an Apache-licensed open source database for Java developers (http://www.mapdb.org).
Scaling Big Data
By Cory Isaacson
Need to scale your data tier? The foundation of every application is the database layer, and today application architects have more choices than ever. With these choices come new questions: Which database technology is best for your application? How can your application take advantage of Big Data technology? Can you run your relational database at Big Data scale?
Speaker Bio: Cory Isaacson is CEO/CTO of CodeFutures Corporation, maker of dbShards, a leading database scalability suite providing a true "shared nothing" architecture for relational databases.
SDDC Still More a Project than a Product or Service
By Mark Thiele
Simply defined the SDDC promises that you'll be able to treat "all" of your IT infrastructure as if it's completely malleable. That there are no restrictions to how you can use and assign everything from border controls to VM size as long as you stay within the technical capabilities of the devices.
Speaker Bio: Mark Thiele's responsibilities at SUPERNAP include evaluating new data center technologies, developing partners and providing industry thought leadership. Mark's insights in to the next generation of technological innovations, and how these technologies speak to client needs and solutions are invaluable.
Rise of the Enterprise Platform: The New Way to Protect and Share Endpoint Data
By Michael Bachman
File sync and share. Endpoint protection. Both are massive opportunities for today's enterprise thanks to their business benefits and widespread user appeal. But one size does not fit all, especially user-adopted consumer technologies. Organizations must apply the right enterprise-ready tool for the job in order to properly manage and protect endpoint data. In this presentation, we discuss how the synergy of an enterprise platform—where sync/share and endpoint protection converge—delivers incredible value for the business.
Speaker Bio: Michael Bachman is a Senior Enterprise Systems Architect at Code42.
Teaching an Old Dog New Tricks: Blending Cloud Computing and Desktop Applications
By Ken Toole
In 2013, Adobe took the bold step of moving from a perpetual licensing model to a subscription-based model to sell its creative software. The world is becoming more connected, collaborative and mobile, and Adobe wanted to make the shift to meet those needs. The process began in 2012 when Adobe launched the first phase of Creative Cloud, which provided Adobe's full set of creative applications as a membership. In the year since, Adobe built the infrastructure to store and share files in the cloud, and acquired Behance, a thriving social network used by millions of people to connect, showcase their work, and discover other talent.
Speaker Bio: As senior director, Ken Toole is responsible for the day to day engineering effort required to deliver Adobe's flagship Creative Cloud service. Toole's work includes the development, quality, and engineering operations of a wide array of hosted services at the infrastructure and e-commerce level.
Strengthen Your Business Reputation with Every Application Interaction
By Anand Akela
In today's application economy, enterprise organizations realize that it's their applications that are the heart and soul of their business. If their application users have a bad experience, their revenue and reputation are at stake.
Speaker Bio: Anand is Senior Director of Product Marketing for Application Performance Management at CA Technologies. Prior to his current role at CA, Anand was a Senior Director, Product Marketing at Oracle, focusing on Oracle's enterprise cloud, virtualization, and infrastructure management offerings.
How Does the Network Change in a Cloud World?
By Kelly Wanser
Most enterprises are already considering how to enable their private clouds within their environment. The challenge today is how does the network adapt to this changing environment? How does the flexibility of a cloud operational model change the network? What does it mean for IT and network administrators?
Speaker Bio: Kelly Wanser is Founder and CEO of Stateless Networks, which is solving the longstanding problem of automating network operations. Stateless partners with Cisco, VMWare, Arista and other industry leaders and innovators to pioneer the use of webscale software and integrated data to drive network operations.
See Inside Your Cloud
By David Reoch
Server virtualization is no longer hype. It¹s reality. But as the infrastructure has converged, with server virtualization leading consolidation efforts, blind spots now exist causing more and more data to be hidden from enterprise tools. With more emphasis on data analysis for application performance and customer experience monitoring, virtualization teams are challenged to deliver visibility for virtual server traffic.
Speaker Bio: David Reoch is a cloud computing design veteran specializing in the architecture of global, highly-available fault-tolerant data center infrastructures. Previous to his role as Sr. Director of Cloud Solutions at Gigamon, he served as Sr. Enterprise Technologist of Cloud, Hyperscale and Virtualization at Dell and principal architect of HP's Enterprise Cloud Services.
Is the World Ready for SkyNet?
By Chris Matthieu
There will be 50 billion devices connected to the Internet by 2020. Every smart device vendor has an app. If you're lucky, the vendor also offers an API. This is good for developers but what about for consumers? Consumers want their devices to communicate with each other and control everything from 1 app (or with their voice or automatically based on events or location).
Speaker Bio: Chris Matthieu has two decades of telecom and web experience. He launched his Teleku cloud communications-as-a-service platform at eComm in 2010 which was acquired by Voxeo.
Five Key Issues for The DNS of Things
By Peter Silva
The Domain Name Service (DNS) is one of the most important components in networking infrastructure, enabling users and services to access applications by translating URLs (names) into IP addresses (numbers). Because every icon and URL and all embedded content on a website requires a DNS lookup loading complex sites necessitates hundreds of DNS queries. In addition, as more internet enabled 'Things' get connected, people will rely on DNS to name and find their fridges, toasters and toilets.
Speaker Bio: Peter Silva covers security for F5's Technical Marketing Team. After working in Professional Theatre for 10 years, Peter decided to change careers. Starting out with a small VAR selling Netopia routers and the Instant Internet box, he soon became one of the first six Internet Specialists for AT&T managing customers on the original ATT WorldNet network.
Intelligent Systems in Transportation
By James Kirkland
Intelligent systems may share common architectures, but they can solve a variety of challenges—from increasing accuracy with a rail signalling system to improving safety with an air traffic control system. In the transportation industry, addressing these challenges is particularly critical in order to ensure safety, increase efficiency, and reduce costs. Join our discussion of real-world use cases in the transportation industry and how open source technologies can create integrated, interoperable, and reliable systems of thousands of devices.
Speaker Bio: James Kirkland is an Enterprise Solutions Architect at Red Hat. He has been working with Unix variants for 14 years. James is Linux LPIC level one certified, an RHCE, and a HP-UX certified System Administrator. He has been working with Linux for nine years, VMware for four years, and hp-ux for ten years. He has been a participant at HP World, Linux World, and numerous internal HP forums.
How to Ensure Performance and Stability in Your Virtualized Environment
By Andy Walton
The sharing of resources and capacity within virtualized infrastructure is the single biggest cause of operational and performance issues, and even inefficiencies in these environments. Traditionally IT operations teams have seen this challenge as a "capacity management problem", something that is left to another group to sort out with the right hardware spend.
Speaker Bio: Andy Walton is Director at CiRBA. He has over 21 years of experience in the computing industry. His role at CiRBA focuses on articulating the benefits and integration considerations of Analytics software in large, complex, cross platform enterprise environments.
Who Cares About Hybrid Cloud?
By Gil Levonai
How are hybrid clouds evolving to allow the coexistence of private and public clouds? What are the challenges to meeting a true hybrid cloud scenario?
Businesses large and small have been at times both seduced and confused by the grand promise of the cloud. But when they talk about "hybrid cloud," they are really just seeking the flexibility to utilize the cloud as an extension of their own data center. They also want levels of openness, transparency and ease of use – previously unattained in the enterprise – where production workloads can be easily mobilized, centrally managed and protected.
Speaker Bio: Gil Levonai is vice president of marketing and products for Zerto. He spearheads marketing and product management, supporting the corporate vision by leading the go-to-market strategy.
Don't Let Latency Get in the Way of your Cloud Ambitions
By David Hall
Most enterprises are concerned with security and privacy when putting data into the cloud, but what about latency? In putting data in the cloud, you need to make sure you have a sense for latency or the time it takes for messages to traverse the network (and back). If your message suffers as little as 20 milliseconds (1/1000th of a second) delay, you are looking at a 15% plunge in Web page load time.
Speaker Bio: David Hall is responsible for developing new products, services and solutions, developing partnerships with key customers and suppliers; delivering on TelecityGroup's strategy of providing outstanding data center facilities, services and relationships, that in turn deliver real value and opportunity to customers.
Criminal Pattern Identification and the Philosophy of Big Security Data
By Steve Surfaro
Is crime cyclic in nature? Can we predict when it will occur in cities? How does this impact your IT operation and how can you leverage analytics?
We explore the efforts of Chicago and Philadelphia, Phoenix and Dallas in new crime fighting efforts using data analytics, cloud computing
Speaker Bio: With more than 25 years of security industry experience, Steve Surfaro is Axis Communications Industry Liaison and Chairman of the ASIS Physical Security Council. He is also Chairman of the SIA Digital Video Subcommittee, Chairman of the CSAA Video Services Subcommittee, Industry Liaison for the BICSI ESS Standard Committee and Standards Team Leader for the DHS Video Quality in Public Safety Group.
Are You Ready for the Future of Enterprise Cloud Adoption?
By Mitch Kenfield
Cloud technology brings one of the most fundamental changes to the global business model in decades. Originally seen as a desirable efficiency, today Cloud delivery models have become operational necessities that drive improvements in business performance and innovation. A recent KPMG survey sheds light on the 'real' state of Enterprise cloud adoption. This includes identifying where organizations are truly realizing the expected benefits of a Cloud environment and where they are still struggling, what is common in the market today and what is around the corner tomorrow. All of an enterprise's future mobile, social, digital and analytical needs are converging in the Cloud. Will you be ready?
Speaker Bio: Mitch Kenfield is Managing Director at KPMG.
Commercial and Open Source Choices for Building Your Private Cloud and Why?
By Brent Doncaster & Michael Elliott
Picking the ideal platform for your private cloud strategy is a critical decision – When do you pick commercial VMware and Microsoft-based solutions? When is an OpenStack solution a good option? Join Dell who reveals how leading organizations are aligning their needs with the various cloud platforms to optimize their agility, efficiency and service quality objectives.
Speaker Bios: Brent Doncaster is a Sr. Strategist for Product Marketing in Dell's Cloud Solutions team.
Michael Elliott is an Enterprise Cloud Evangelist at Dell with over 20 years of enterprise technology experience.
Managing Hybrid Cloud Environments: The New Reality for Delivering IT-as-a-Service
By James Urquhart & Jeremy Ford
IT leaders and practitioners need to know how to embrace shifting business and end-user expectations, and the cloud is a vital part of everyone's strategy to address this challenge. But how do you go about selecting the right cloud services? How do you manage them without adding new management tools for every platform?
Speaker Bios: James is a seasoned field technologist with 20 years of experience in service-oriented architectures, cloud computing, and virtualization.
Jeremy is responsible for growing and enabling our global Cloud Services business. Jeremy and his team drive Dell's industry-leading Global Data Center solutions (DCS) services portfolio and focus on making Dell a leader in managed private cloud, including Desktop-as-a-Service.
IoT Meets SDN for WANs -- Keeping Networks Secure & Manageable
By Jay Friedman
Reduce networking costs! Increase cyber security! Deploy applications faster! Add connectivity to our new office now! We're under attack now – drop everything and jump on it now! How does IT management keep up with these demands? On top of that challenge, the promises of the Internet of Things (IoT) are that the pace of change will increase 10x with new applications and new devices added to networks – forecasts are be between 50 billion and 200 billion over the next several years -- and using ever more wireless protocols.
Speaker Bio: Jay Friedman, president of Distrix Inc., has more than 30 years of high-tech experience. He spent almost half his career with Hewlett-Packard and Sun Microsystems in executive and product-management roles.
Searching NoSQL: Utilizing More Than Map-Reduce with Cloudant
By Brad Bonn
Normally in a document database such as CouchDB or BigCouch, data is queried using b-tree indexes built with map-reduce functions. Cloudant has extended the platform to natively take advantage of Lucene and R*-Tree indexes to make obtaining data out of NoSQL DBaaS more powerful and flexible.
Speaker Bio: Brad Bonn is a Systems Engineer at Cloudant.
Gain Peace Of Mind – Use Hybrid Cloud To Modernize Your Storage Strategy
By Marc Farley
Data generation and storage is rapidly accelerating and is expected to grow 44X in the next few years .Strict regulations and compliance combined with the need to mine this data to gain competitive advantage make it mandatory for enterprises to store this data for longer periods of time. To deal with this data explosion, enterprises are switching to a hybrid cloud storage model – a trend that is predicted to accelerate so fast that by 2020 over a third of the world's data is stored and passes through the cloud.
Speaker Bio: Marc Farley is a Senior Product Marketing Manager at Microsoft.
Mobile Apps in the Enterprise: Harness the Power for Your Customers and Employees
By Miranda Luna
Mobile apps are becoming increasingly important in the enterprise. Traditional web apps cannot match the increased levels of engagement and retention achieved through a personalized and responsive experience on each user's favorite device. To build a cross-platform mobile app capable of delivering a truly personalized and responsive experience, however, you need to effectively utilize a cloud-connected app backend that is built to enhance security, scale and speed of development.
Speaker Bio: Miranda Luna is a Product Manager on the Windows Azure team focusing on all things mobile, including Mobile Services and Notification Hubs.
Learn How You Can Easily Extend Your Infrastructure with Microsoft Azure
By Drew McDaniel
As Infrastructure needs grow so does the need to be able to deal with it in a quick and cost efficient manner. With Azure, you can spin up new Windows Server and Linux virtual machines in minutes and adjust your usage as your needs change. With our pay-as-you-go approach, you only pay for what you use and there are never any penalties for changing your virtual machine configurations.
Speaker Bio: Drew McDaniel is a Principal Program Manager Lead - Windows Azure Division at Microsoft.
The Value of DevOps in the Enterprise By Mike Kavis
DevOps is a hot topic these days despite the fact that the term is broadly misunderstood. DevOps is not a person or a bunch of systems administrators writing Chef scripts, and it's definitely not just another software methodology. In this session we will explore how to derive the greatest value from DevOps and how it should be used in an enterprise context to deliver high-quality software, better, faster and cheaper.
Speaker Bio: Mike Kavis is Vice President & Principal Cloud Architect at Cloud Technology Partners. He has served in numerous technical roles such as CTO, Chief Architect, and VP positions with over 25 years of experience in software development and architecture. [continued]
Case Study : Implementing Hadoop and Elastic Map Reduce on Scale-out Object Storage By Paul Turner
Why bother promoting data into HDFS to run Hadoop analytics? Can't I just run Hadoop on the data in place? - after all, HDFS and object storage have the same underpinnings. Mr. Turner will present a unique case study showing Hadoop running directly on object storage and dive into the myriad of benefits that derive from this approach. He will explore the importance of this breakthrough for users and discuss current implementation strategies and project on future work planned.
Speaker Bio: Paul Turner is chief marketing officer at Cloudian, Inc. where he is responsible for product strategy, planning and development, branding, and leading the charge for widespread market and end-user adoption of hybrid cloud storage architectures. Mr. Turner came to Cloudian with nearly 25 years of product development and marketing management leadership, including ten years at NetApp where he led the Product Strategy Office, guiding corporate investment into FlashRay, Iongrid and CacheIQ. [continued]
Redefining B2B eCommerce in the Cloud
By Marie-Pascale Authie
The challenge for many businesses is building an integrated eCommerce solution that delivers on all fronts – design, usability, customer experience, segmentation, and execution.
Speaker Bio: Marie-Pascale Authie is a Solution Consultant at Infor. [continued]
8 Ways Cloud-Empowered HCM Solutions are Driving Business Success
By Tarik Taman
Human Capital Management (HCM) solutions in the Cloud are spawning a wide spectrum of services that are revolutionizing the workplace for employers and employees. Instead of HR being just a cost center, Cloud computing is affording HR the opportunity to add significant value to the bottom line in the form of reduced expenditures on software and computer systems that are now managed in the Cloud, as well as increased efficiencies.
Speaker Bio: As the General Manager of human capital management and cloud enterprise resource management at Infor, Tarik Taman is responsible for delivering solutions that empower HR to achieve strategic business outcomes through Infor's end-to-end HCM suite. [continued]
Reinventing Cloud Storage Services Through Innovation and Collaboration
By Wim De Wispelaere
The reach and demand of cloud storage services are rapidly expanding as many organizations are expressing interest in storage-as-a service (STaaS) for public, private and hybrid cloud implementations. The next generation of applications and workloads are driving a big change in storage requirements that lead us to develop a new object-based software defined storage platform with elastic Exabyte scalability and enterprise consistency in flexible dynamic and open architecture.
Speaker Bio: Wim is a Storage veteran who has been involved in the development and launch of several innovative products and technologies. Before starting Amplidata, Wim was Director of Product Management at Symantec (Veritas), responsible for the introduction of deduplication (NetBackup PureDisk) and disk backup technologies in the market-leading Veritas NetBackup product. [continued]
High Quality, Affordable Care in the Cloud
By Sean Wdowiak
Healthcare executives like you are challenged with implementing changes from healthcare reform, adapting to value-based reimbursement, and bending the cost curve. At the same time, you are expected to maintain a high level of patient satisfaction and deliver quality outcomes. Your operational and administrative systems need to support your expanded responsibilities by transforming traditional business processes and arming decision makers with sound, insightful information.
Speaker Bio: Sean Wdowiak is Director, Healthcare Solutions at Infor. [continued]
Powering the Mobile Enterprise
By Dan Scholler
Delivering modern application experiences requires a cloud based architecture that unlocks the silos of process and information within the organization. These capabilities must be resident in the cloud, and easily consumed by mobile applications. Join us a we discuss a common approach to access application capability, end to end process automation, and information stores designed to enable modern applications experiences, which are mostly or exclusively mobile.
Speaker Bio: Dan Scholler is Vice President, Platform and Technology at Infor. [continued]
Practical IoT NOW: Lessons Learned & Real Examples
By Reid Carlberg
A lot of people are heralding IoT as the future, but what can your business do today? Quite a lot, it turns out, if you know what to look for and how to talk about it. In this session, we will discuss business processes ripe for IoT style solutions and provide real world examples in operation today. We'll also cover several fun ways to inspire your organization, share some lessons learned about solution development and offer several next steps designed to get you started. Join us and learn how to kickstart your company's IoT efforts into high gear.
Speaker Bio: Reid Carlberg hacks quadcopters, automates 3D printers and built the only hot sauce-inator in enterprise software today. As a Senior Director on the Developer Evangelism team at Salesforce.com, Reid helps developer communities around the world understand and work with the Salesforce1 Platform. [continued]
SDN and Network Virtualization 101 for Clouds
By Robert Drost
Learn why network virtualization is the final frontier to conquer for high-utilization and high-performance clouds (since server and storage virtualization are already mature). 2013 was the year of SDN's debut, but in this talk you'll hear how SDN's relevant server-centric comparison for network virtualization (NV) is whether it operates like a server Type-I hypervisor (Bare Metal) or Type-II (Hosted). The speaker will explain how Openstack, OpenDaylight, Openflow, Cisco ONE, VMware NSX, and others compare and work with server hypervisors and how to incorporate network virtualization in your cloud to improve analytics, compliance, management, scalability, reliability, cloudBursting, and billing features.
Speaker Bio: Robert Drost was a Sr. Distinguished Engineer and Director of Advanced Hardware at Sun Microsystems. Robert has extensive hardware experience, including over 90 patents and a 17 year career in high-performance computing systems. [continued]
Sea Level to the Cloud: Learn How to Get to New Heights
By Joel Ferman
Water's path from sea level to a cloud is quite a journey and often misunderstood, similar to that of an organizations path as they traverse from a traditional on premise compute model, to public and private cloud adoption. Infrastructure changes have a ripple effect, and impact functions across an organization, not just in IT, everything from executive management, to finance – and often cause unnecessary strife and significant project delays.
Speaker Bio: Joel Ferman serves as Vice President of Marketing for InMage Systems Inc and has more than 9 years of experience in enterprise technology, with a focus on cloud infrastructure. Before joining InMage, he was Director of Product Management at Juniper Networks, where he led a team of product managers responsible for Juniper's security management product line, including centralized SDN and cloud security management. [continued]
High Tempo, High Consequences
By Tom Lounibos
We live in a time when seconds - even milliseconds, can have a dramatic economic impact on your company's future.
With technology being the primary conduit for consumer interaction, the user experience is at center stage. User experience will be a deciding factor in separating the future winners from the losers.
Speaker Bio: Tom Lounibos, CEO for SOASTA, oversees the company's operations, sales and marketing arms and is responsible for the company's go-to-market strategy. He brings more than 30 years of experience in building early stage software companies, leading two companies to successful IPOs. [continued]
Top 5 Best Practices for your Application Platform As a Service Audience
By Ayalla Goldschmidt
The benefits of using a Cloud Platform-as-a-Service are clear – higher elasticity, lower cost and risk, and support for new business models. But what are some of the pitfalls? What type of workloads should you start with? And what will make your deployment successful?.
Speaker Bio: Ayalla Goldschmidt is the Senior Director of Product Marketing for Oracle Fusion Middleware and Java Platform, driving global marketing for Cloud and IoT and providing customers with choice across private and public cloud with the industry leading solutions: Oracle WebLogic Server and Oracle Java Cloud Services. Prior to joining Oracle, Ms. Goldschmidt led Product Marketing at IBM for Cloud and Virtualization. [continued]
One datacenter: Many options to protect with cloud solutions
By Rick Vanover
When it comes to protecting an IT investment, a natural choice today is to leverage a cloud technology. In this session from Veeam, see how you can start engage one or more cloud technologies for your data protection strategy. Whether you are looking for straightforward object-based storage to clouds such as Glacier or S3, implementing gateway appliances to storage such as Azure, leveraging cloud computing or want to develop a line of business around cloud services; there are options for protection today leveraging cloud solutions.
Speaker Bio: Rick Vanover (vExpert, MCITP, VCP) is a product strategy specialist for Veeam Software based in Columbus, Ohio. Rick is a popular blogger, podcaster and active member of the virtualization community. Rick's IT experience includes system administration and IT management; with virtualization being the central theme of his career recently. Follow Rick on Twitter @RickVanover or @Veeam. [continued]
Big Data Competency
By Tony Shan
This presentation discusses the drivers, concept, means, and buildout of Big Data Competency. We start with why – the current resource deficit and the imperatives for new skillsets in the Big Data space. Then we define the concept of Big Data Competency as the core skills required in the implementations of Big Data initiatives.
Speaker Bio: Tony Shan is a Chief Architect, Big Data Consultant, Cloud Advisor, Hadoop Technologist, SOA Mentor, Practice Strategist, and Social Evangelist. He is a renowned expert and technology visionary with 20+ years of experience and guru-level knowledge on systems designs, architecture engineering, portfolio rationalization, product development, process standardization, and SOA. [continued]
SYS-CON Events announced today that robomq.io will exhibit at SYS-CON's @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY.
robomq.io is an interoperable and composable platform that connects any device to any application. It helps systems integrators and the solution providers build new and innovative products and service for industries requiring monitoring or intelligence from devices and sensors.
Today, IT is not just a cost center. IT is an enabler and driver of business. With the emergence of the hybrid cloud paradigm, IT now has increasingly more capabilities to create new strategic opportunities for a business. Hybrid cloud allows an organization to utilize multi-tenant public clouds, dedicated private clouds, bare metal hosting, and the associated support and services for the right use cases through an on-demand, XaaS model. This model of IT creates tremendous opportunities for busi...
SYS-CON Events announced today that the DevOps Institute has been named “Association Sponsor” of SYS-CON's DevOps Summit, which will take place on June 9–11, 2015, at the Javits Center in New York City, NY.
The DevOps Institute provides enterprise level training and certification. Working with thought leaders from the DevOps community, the IT Service Management field and the IT training market, the DevOps Institute is setting the standard in quality for DevOps education and training.
Business as usual for IT is evolving into a “Make or Buy” decision on a service-by-service conversation with input from the LOBs. How does your organization move forward with cloud?
In his general session at 16th Cloud Expo, Paul Maravei, Regional Sales Manager, Hybrid Cloud and Managed Services at Cisco, discusses how Cisco and its partners offer a market-leading portfolio and ecosystem of cloud infrastructure and application services that allow you to uniquely and securely combine cloud busi...
Businesses are looking to empower employees and departments to do more, go faster, and streamline their processes. For all workers – but mobile workers especially – utilizing the cloud to reconnect documents and improve processes without destructing existing workflows can have a dramatic impact on productivity.
In his session at 16th Cloud Expo, Mark Grilli, vice president of Acrobat Solutions marketing at Adobe Systems Incorporated, will outline new ways that the cloud is changing the way peo...
WSM International has launched a DevOps services division that offers assessment, consulting and implementation to large enterprises and organizations with complex infrastructures.
The concept of DevOps is to blend information technology (IT) software development with operations to optimize the computing infrastructure according to the specific needs of the organization. According to a recent press release from Gartner, "By 2016, DevOps will evolve from a niche strategy employed by large cloud ...
SYS-CON Events announced today that Solgenia will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY, and the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
Solgenia is the global market leader in Cloud Collaboration and Cloud Infrastructure software solutions. Designed to “Bridge the Gap” between Personal and Professional S...
SYS-CON Events announced today that QTS Realty Trust, one of the nation’s largest and fastest-growing providers of data center facilities and cloud services and a leader in security and compliance, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY.
QTS Realty Trust, Inc. (NYSE: QTS) is a leading national provider of data center solutions and fully managed services, and a leader in security and compliance...
SYS-CON Events announced today that WSM International (WSM), the world’s leading cloud and server migration services provider, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY.
WSM is a solutions integrator with a core focus on cloud and server migration, transformation and DevOps services.
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY., and the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
MangoApps provides private all-in-one social intranets allowing workers to securely collaborate from anywhere in the world and from any device. Social, mobile, and eas...
Sematext is a globally distributed organization that builds innovative Cloud and On Premises solutions for performance monitoring, alerting and anomaly detection (SPM), log management and analytics (Logsene), and search analytics (SSA). We also provide Search and Big Data consulting services and offer 24/7 production support for Solr and Elasticsearch.
The speed of software changes in growing and large scale rapid-paced DevOps environments presents a challenge for continuous testing. Many organizations struggle to get this right. Practices that work for small scale continuous testing may not be sufficient as the requirements grow.
In his session at DevOps Summit, Marc Hornbeek, Sr. Solutions Architect of DevOps continuous test solutions at Spirent Communications, will explain the best practices of continuous testing at high scale, which is r...
Modern Systems announced completion of a successful project with its new Rapid Program Modernization (eavRPMa"c) software. The eavRPMa"c technology architecturally transforms legacy applications, enabling faster feature development and reducing time-to-market for critical software updates.
Working with Modern Systems, the University of California at Santa Barbara (UCSB) leveraged eavRPMa"c to transform its Student Information System from Software AG's Natural syntax to a modern application lev...
Plutora provides enterprise release management and test environment SaaS solutions to clients in North America, Europe and Asia Pacific.
Leading companies across a variety of industries, including financial services, telecommunications, retail, pharmaceutical and media, rely on Plutora's SaaS solutions to orchestrate releases and environments faster and with integrity.
Products include Plutora Release Manager, Plutora Test Environment Manager and Plutora Deployment Manager.
Hosted PaaS providers have given independent developers and startups huge advantages in efficiency and reduced time-to-market over their more process-bound counterparts in enterprises. Software frameworks are now available that allow enterprise IT departments to provide these same advantages for developers in their own organization.
In his workshop session at DevOps Summit, Troy Topnik, ActiveState’s Technical Product Manager, will show how on-prem or cloud-hosted Private PaaS can enable organ...
The world's leading Cloud event, Cloud Expo has launched Microservices Journal on the SYS-CON.com portal, featuring over 19,000 original articles, news stories, features, and blog entries.
DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing.
Microservices Journal offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication.
Follow new article posts on T...
Recent Big Data challenges have driven the need for a distributed approach to analytics e...
SYS-CON Events announced today the IoT Bootcamp – Jumpstart Your IoT Strategy, being held June 9–10, 2015, in conjunction with 16th Cloud Expo and Internet of @ThingsExpo at the Javits Center in New York City. This is your chance to jumpstart your IoT strategy.
Combined with real-world scenarios and use cases, the IoT Bootcamp is not just based on presentations but includes hands-on demos and walkthroughs. We will introduce you to a variety of Do-It-Yourself IoT platforms including Arduino, Ras...
SYS-CON Events announced today that SafeLogic has been named “Bag Sponsor” of SYS-CON's 16th International Cloud Expo® New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY.
SafeLogic provides security products for applications in mobile and server/appliance environments. SafeLogic’s flagship product CryptoComply is a FIPS 140-2 validated cryptographic engine designed to secure data on servers, workstations, appliances, mobile devices, and in the Cloud....
SYS-CON Events announced today the DevOps Foundation Certification Course, being held June ?, 2015, in conjunction with DevOps Summit and 16th Cloud Expo at the Javits Center in New York City, NY.
This sixteen (16) hour course provides an introduction to DevOps – the cultural and professional movement that stresses communication, collaboration, integration and automation in order to improve the flow of work between software developers and IT operations professionals. Improved workflows will res...
Save $300 on your “Golden Pass”!
before May 31, 2014! Call 201.802.3020
Silicon Valley Call For Papers Open
Submit submit your speaking proposal for the upcoming Cloud Expo in
Santa Clara, CA!
[November 4-6, 2014]
Please Call 201.802.3021
events (at) sys-con.com
SYS-CON's Cloud Expo, held each year in California, New York, Prague, Tokyo, and Hong Kong is the world’s leading Cloud event in its 6th year, larger than all other Cloud events put together. For sponsorship, exhibit opportunites and show prospectus, please contact Carmen Gonzalez, carmen (at) sys-con.com.
Senior Technologists including CIOs, CTOs, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, communications and networking specialists, directors of infrastructure Business Executives including CEOs, CMOs, CIOs, presidents, VPs, directors, business development; product and purchasing managers.
Join Us as a Media Partner - Together We Can Rock the IT World!
SYS-CON Media has a flourishing Media Partner program in which mutually beneficial promotion and benefits are arranged between our own leading Enterprise IT portals and events and those of our partners.
If you would like to participate, please provide us with details of your website/s and event/s or your organization and please include basic audience demographics as well as relevant metrics such as ave. page views per month.
Our guest on the podcast this week is Mark Thiele, EVP of Data Center Technology at Switch.
We discuss the idea that private clouds are often equated with do-it-yourself and why that should be changed.
Taking sure you are receiving the private environment you need at a cost that can support your business.
Listen in to learn the different ways to own and manage a private cloud.
It seems today we are in a constant state of business and technology disruption. The convergence of the social, mobile, analytics, and cloud (SMAC) disruptions have both forced and enabled organizations to move at breakneck speeds addressing the needs and expectations of the lines of business/end users. This speed requires the development teams to be agile. They must be able to respond quickly to changing needs and demands of the organization. The quality assurance (QA) team still needs to ensure a quality product is being sent into production. Finally, the operations team needs to be able to ...
SYS-CON Events announced today that WHOA.com, an ISO 27001 Certified secure cloud computing company, has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo® New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY.
WHOA.com is a leader in next-generation, ISO 27001 Certified secure cloud solutions. WHOA.com offers a comprehensive portfolio of best-in-class cloud services for business including Infrastructure as a Service (IaaS), Secure Cloud Desktop, Cloud Storage, Disaster Recovery, Integrated Applications and Security.
The presentation describes the emergence of the On Demand Economy, how new super-scale ventures like Uber taxis, Airbnb and others are transforming the fundamental operating models for corporations and consequently destroying the competition in the industries they are disrupting.
They do so by leveraging the peer to peer model, cultivating marketplace models for dynamically matching demand and supply.
This was part of a week long trip around the Baltics, who already have significant pedigree in this field, with Estonia being home to Skype and also more recently TransferWise, who are disrupti...
You hear the terms “subscription economy” and “subscription commerce” all the time. And with good reason. Subscription-based monetization is transforming business as we know it. But what about usage? Where’s the “consumption economy”? Turns out, it’s all around us.
When most people think of usage-based billing, the example that probably comes to mind first is metered public utilities — water, gas and electric. Phone services, especially mobile, might come next. Then maybe taxis. And that’s about as far as most of us get before we scratch our heads. What else is there? Plenty. In this post, ...
With recent high profile data breaches companies should ensure they have the five following file governance policies in place in their company to secure their file assets.
Ensure that an Identity Management policy is in-place, is clear, and if one exists that it is validated and checked regularly.
Check whether services and applications can take advantage of existing Identity Management to enable a Single-Sign-On (SSO) rather than promoting Identity Management Sprawl.
There's a lot of focus on the performance of mobile communications given the incredible rate at which mobile is outpacing legacy PC (did you ever think we'd see the day when we called it that?) usage. There's been tons of research on the topic ranging from the business impact (you really can lose millions of dollars per second of delay) to the technical mechanics of how mobile communications is impacted by traditional factors like bandwidth and RTT. Spoiler: RTT is more of a factor than is bandwidth in improving mobile app performance.
This month I want to revisit supporting infrastructure and datacenter environments. I have touched (some would say rant) upon this topic since my post in April 2014 called "Take a Holistic View of Support". My thoughts and views on this topic have not changed at all: it's critical for any organization to have a holistic, comprehensive strategy and view of how they support their IT infrastructure and datacenter environments. In fact, I believe it's even more critical today then it was a year ago when I wrote that blog post.
We work with many different organizations in many different types of i...
In recent years, we’ve watched mobile, cloud technologies and Internet of Things (IoT) enable increased connectivity for every network and every industry, ranging from connected cars to commercial vehicles and fleet management to smart cities to data centers. At MWC, it was clear that professionals in these areas are continuing to make strides in their fields. Below are a few of the major developments we noticed and look forward to hearing more as 2015 progresses.
As a group of concepts, DevOps has converged on several prominent themes including continuous software delivery, automation, and configuration management (CM). These integral pieces often form the pillars of an organization’s DevOps efforts, even as other bigger pieces like overarching best practices and guidelines are still being tried and tested. Being that DevOps is a relatively new paradigm - movement - methodology - [insert your own label here], standards around it have yet to be codified and set in stone. Organizations are left to identify tools and approaches most suitable for their use...
DevOps is all the rage these days and with good reason as it promises to reduce the time-to-market for new applications. It also promises to improve change management, allowing teams to deploy changes to their applications quickly and efficiently. However, DevOps isn’t something you buy, install, or implement; rather it is the symptom of an appropriate organizational system.
In his session at DevOps Summit, Mark Thiele, EVP, Data Center Technologies at SUPERNAP International, will discuss how to get to the right organizational model that will allow DevOps practices to flourish.
When it comes to microservices there are myths and uncertainty about the journey ahead. Deploying a “Hello World” app on Docker is a long way from making microservices work in real enterprises with large applications, complex environments and existing organizational structures. February 19, 2015 10:00am PT / 1:00pm ET → 45 Minutes Join our four experts: Special host Gene Kim, Gary Gruver, Randy Shoup and XebiaLabs’ Andrew Phillips as they explore the realities of microservices in today’s IT world:
OmniTI has expanded its services to help customers automate their processes to deliver high quality applications to market faster.
Consistent with its focus on IT agility and quality, OmniTI operates under DevOps principles, exploring the flow of value through the IT delivery process, identifying opportunities to eliminate waste, realign misaligned incentives, and open bottlenecks. OmniTI takes a unique, value-centric approach by plotting each opportunity in an effort-payoff quadrant, then working with customers to focus on initiatives with high payoff and low effort – using its deep bench of...
SYS-CON Events announced today the IoT Bootcamp – Jumpstart Your IoT Strategy, being held June 9–10, 2015, in conjunction with 16th Cloud Expo and Internet of @ThingsExpo at the Javits Center in New York City. This is your chance to jumpstart your IoT strategy.
Combined with real-world scenarios and use cases, the IoT Bootcamp is not just based on presentations but includes hands-on demos and walkthroughs. We will introduce you to a variety of Do-It-Yourself IoT platforms including Arduino, Raspberry Pi, BeagleBone, Spark and Intel Edison. You will also get an overview of cloud technologies s...
Microservice architectures are the new hotness, even though they aren't really all that different (in principle) from the paradigm described by SOA (which is dead, or not dead, depending on whom you ask). One of the things this decompositional approach to application architecture does is encourage developers and operations (some might even say DevOps) to re-evaluate scaling strategies. In particular, the notion is forwarded that an application should be built to scale and then infrastructure should assist where necessary.